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Minister welcomes design in steel awards



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MEDIA RELEASE PR.14/79

30 April 1979

Minister welcomes. Design in Steel Awards

The Minister for Productivity, Mr Ian Macphee, today welcomed the launching of B HP1s Design In Steel Awards '

Mr Macphee said the three main design awards came at an important time for Australia's industrial designers.

"This is a positive step and one which will ultimately benefit consumers through improvements in products and services," the Minister said. ' '

"BHP1s decision to formally recognise design excellence in steel use is one which will enhance the industry's standing:

"It has been easy to overlook the dramatic advances made in steel technology, just because it is a metal that has been used for so long. These design awards will help remind people of the very great changes which have occurred in recent years."

Mr Macphee also described the Design In Steel awards as both imaginative and eminently practical. Mr Macphee said he would be glad to consider encouragement of similar initiatives by other companies in Australia to help stimulate quality in

design, in line with the Department of Productivity's responsibilities for industrial design.'

The judging panel for the design awards is:

Chief Judge: Mr Ian Macphee, Minister for Productivity Chairman: Mr T.F. Wilson, Deputy Chairman, Industrial Design Council of Australia Panel Members: Dr R. Ward, General Manager, Research and

New Technology, BHP Mr D. Goodwin, Federal President, Industrial Design Institute of Australia, and Mr J. Davidson, National President, Royal

Australian Institute of Architects

The three main awards cover the areas of: construction, consumer products and industrial products. The awards will be presented on Monday, 1 October 1979 at the convention of the Australian Institute of Steel Service Centres of Australia.

The overall winner will be selected from the three main categories and will be presented with a steel sculpture commissioned from one of Australia's leading Australian sculptors, M/s Inge King.

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For further information contact: Rob Palfreyman Minister's Office 062/73 3710

Fred Witsenhuysen

, Dept, of Productivity 062/48 2897