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New corporate identity for three of the oldest Commonwealth Organisations



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FOR IMMEDIATE RELEASE 18 DECEMBER 1992 203/92 jPEM

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NEW CORPORATE IDENTITY FOR THREE OF THE OLDEST COMMONWEALTH ORGANISATIONS

Three of the oldest Commonwealth bureaucratic organisations, the Patent, Trade Marks and Designs Offices will operate under a new corporate identity, the Australian Industrial Property Organisation (AIPO), from Monday, 21 December.

The Australian Patent Office opened for business on June 1, 1904. In 1907 it combined with the Trade Marks and Designs Offices to function as one entity.

Copyright was covered first by the Commonwealth in the Copyright Act of 1905, but the separate Copyright Office was abolished in 1930. Copyright is administered by the Attorney-General1 s Department today.

In the increasingly globalised market of today the three Offices are involved in a number of international treaties and activities associated with harmonising patent and trade mark laws, improving protection of intellectual property to discourage counterfeiting and piracy, and providing assistance to developing countries.

They provide property rights and legal protection for Australian inventions, trade marks and designs and encourage Australia's trading partners to give similar protection rights to Australian inventors, innovators and traders, among other functions.

The Minister for Industry, Technology and Commerce, Senator John Button, said the new name and logo reflected the need for a simple design which established a corporate identity for the three Offices as they moved towards greater autonomy within the DITAC

portfolio.

"The decision to go ahead with a change of name was partly based on a survey which revealed that clients had difficulty in identifying with the former name. It also reflects the desire of staff to establish a clearer corporate identity."

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COMMONWEALTH PARLIAMENTARY LIBRARY MIC AH

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Senator Button said the change of name would require some minor legislative changes to powers and functions under the Patents Act 1990, the Designs Act 1906 and the Trade Marks Act (1955).

NR496 Contact: Dr John Hagan

CANBERRA AIPO

(06) 283 2000

The new corporate logo of the Australian Industrial Property Organisation is reproduced here:

H ^ A I P OAUSTRALIAN INDUSTRIAL PRO PERTY ORGANiSATiON