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The changing world of ABC



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MEDIA RELEASE

2 4 S eptem ber 1992

Shadow Minister tor Communications Manager of Opposition Business In the House of Representatives

WARWICK SMITH M.P.

THE CHANGING WORLD OF ABC

The suggestion today in the Sydney Morning Herald by leading m edia analyst, Fred Brenchley, that a com plete review of the ABC's charter take place to assess its future in the broadcasting, environment now em erging, is welcom e. .

W arwick Smith, Shadow Minister for Communications, said today such a review · would be a priority in Governm ent εη ο had recently been raised by him publicly.

W hat w e are now seeing the ABC try to do is the outcom e of enorm ous changes in technology, which will transform a scarcity of channels into an abundance of 'broadcasting-type' outlets, produce a far more competitive environment and, in turn, affect audience num bers and audience reach.

The ABC does not want to be left out of these changes. It wants a passport to the future. Hence its m ove into Asian television and Pay TV and its acceptance of commercial joint ventures and sponsorship.

The changes already under way are far reaching. As Mr Hill says, it is his job to work out the role of the ABC in the changing environment. The A B C will be

transformed either by pressures from without or, preferably, from changes within. '

That transformation, however, is something that should be done, not just in the ABC 'best interest', but in the best interest of the whole Australian public.

It is time to conduct a review the ABC's charter, set the param eters and provide for the ABC. a future with greater certainty.

COMMONWEALTH PARLIAMENTARY LIBRARY MiCAH

Contact: Vivienne Shiei i 003 31 4322

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