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CRC-developed software a major boost for tourism industry.



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CRC-DEVELOPED SOFTWARE A MAJOR BOOST FOR TOURISM INDUSTRY

The Federal Minister for Tourism, Jackie Kelly, today presented the Cooperative Research Centre (CRC) for Sustainable Tourism with a Commonwealth Government Certificate of Achievement in recognition of developing the Decipher Prototype. 18 September 2001

Tuesday, 18 September 2001          01/409

CRC-DEVELOPED SOFTWARE A MAJOR BOOST FOR TOURISM INDUSTRY

The Federal Minister for Tourism, Jackie Kelly, today presented the Cooperative Research Centre (CRC) for Sustainable Tourism with a Commonwealth Government Certificate of Achievement in recognition of developing the Decipher Prototype.

Minister Kelly said the Decipher was developed with the assistance of a $1 million Commonwealth Government R&D Start grant, through the Government’s business unit AusIndustry.

“This software was developed to provide the most intuitive and practical business information tool for tourism. It is a remarkable tool because once the data has been accessed, it can then be manipulated into business reports, graphs or spreadsheets,” Minister Kelly said.”

“It has the potential to revolutionise the tourism industry because of its flexibility to adapt to an almost unlimited number of user requests through its unique Knowledge Base and Solution Framework, which gives it a distinct edge over the current systems being used.”

Minister Kelly said that while the project had reached this stage of its development, further investment was required to bring it to commercialisation.

“Too often in the past, institutions, companies and individuals have developed projects to this important stage only to fail before commercialisation,” Minister Kelly said.

“It is paramount that this does not happen here. Although the Decipher has been developed for the tourism industry, it would have applications in other sectors of the business world.

“The CRC for Sustainable Tourism is leading the way to develop a commercial tourism business data warehouse. The outcome will be a prototype Tourism Business Information Facility (TBIF), which will utilise Internet technologies and communications, and provide access to regional and national repositories of tourism business data.

“This technology will increase availability, and reduce time and costs of obtaining critical business information to improve tourism management, policy development, investment planning, project feasibility and management, and other government and business activities.”

Minister Kelly said the Decipher will be an online one-stop-shop for business intelligence for tourism and travel enterprises, with access to research and marketing intelligence from the Australian Bureau of Statistics, Bureau of Tourism Research, and more than 20 other private and public sector organisations

The CRC Program and the R&D Start Program are important elements of the Commonwealth  Government’s $3 billion additional funding announced in Backing Australia’s Ability - a five-year vision to strengthen innovation. The innovation statement included an additional $227 million for CRCs over the next five years.

Minister Kelly said the total Commonwealth investment in the CRC Program (1990-2008) was $1.8 billion.

“The R&D Start and CRC projects ultimately bring benefits by way of jobs and an economic boost to the local community.”

For further information on the CRC Program and R&D Start programs, visit the AusIndustry website at www.industry.gov.au or call the AusIndustry HotLine 13 28 46.

Contacts:   Sam Spurrett, Minister Kelly’s Office, 0417 033 876

CMR   477-01 Chris Butler, AusIndustry, 02 6213 7324 or 0411 130 677 Return to previous page