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Film and television production - united approach to the Japanese market



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MINISTER FOR TRADE

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SENATOR PETER COOK NEWS RELEASE

FILM AND TELEVISION PRODUCTION--UNITED APPROACH TO THE JAPANESE MARKET

Australia is being sold to leading Japanese film and television identities in Tokyo today (12 November) as an outstanding location for film and television production.

In the first united approach to the Japanese market, Export Film Services Australia (EFSA)--a joint industry and Government body--is using leading Japanese film identities who have worked in Australia, to promote Australia to their colleagues in the Japanese industry.

Opening the seminar, which is part of the month long Celebrate Australia campaign, the Minister for Trade, Senator Peter Cook said Australia offered much more than simply a place to shoot film and television.

"The Australian industry offers a complete range of film and television services, including world class post production facilities.

"Australia offers excellent value for money. Production costs can be up to 30 per cent cheaper than the United States. From desert locations to tropical rainforest we can offer every imaginable film setting.

"High quality cast and crew are readily available, as are professional linguistic facilitation services," the Minister said.

Senator Cook said his presence at the seminar and the Government's role in EFSA reflected the Government's recognition of the significant contribution the Australian film and television industry makes to the nation's export earnings and to the country's international

reputation.

EFSA was formed to promote Australian production capabilities to film producers, directors, financiers and distributors, principally in Japan and the United States.

In June, six leading Hollywood television executives from Paramount, Warner Brothers, NBC, ABC, Disney and 20th Television inspected Australian production facilities leading to negotiations on a number of television projects valued at $20million.

COMMONWEALTH PARLIAMENTARY LIBRARY MICAH