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Friday, 22 May 1936


Senator LECKIE (Victoria) . - I believe that too much money is being expended in attracting bulk buyers instead of endeavouring to find additional retail purchasers.


Senator Sir George Pearce - Australian fruit and butter are advertised extensively in the retail stores.


Senator LECKIE - Mr. Kitchen, a past president of the Associated Chambers of Manufactures, who said that money should be expended to attract retail purchasers, contended that Australian products lose their identity after they leave the wholesaler's hands. If advertising were carried into the retail stores, I believe that the sale of Australian primary produce would increase.







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