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Wednesday, 10 April 1957


Mr McMAHON - I have, of course, received reports that the prices received for our butter sold in the United Kingdom have not been as high as the Government and the industry had hoped. There have also been some reports received by the Government from industry representatives that the quality is not as high as the Australian Dairy Produce Board would like it to be. The board, therefore, is itself taking action in order to ensure that butter of higher quality is marketed. It is also taking steps to ensure that Australian butter, instead of being used as a blend, is marketed under a particular trade name, or what is known as a pat name. I should like to assure the honorable member that the board has this matter under constant consideration, lt will send two of its senior representatives to the United Kingdom within the next month. I think that it is doing a great deal to ensure not only that the quality of our butter is improved, but also that satisfactory sales are made.







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