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Monday, 13 October 2008
Page: 5865


Senator Bob Brown asked the Minister for Climate Change and Water, upon notice, on 25 August 2008:

(1)   What specific measures is the Government taking to ensure its climate change advertising/public awareness campaign is reaching deaf and hearing impaired people.

(2)   How much money to date has been spent on education and training in relation to climate change that is designed for deaf and hearing impaired people.

(3)   How much funding has been budgeted for education and training in relation to climate change for deaf and hearing impaired people for the next 12 months.


Senator Wong (Minister for Climate Change and Water) —The answer to the honourable senator’s question is as follows:

(1)   The Government’s public awareness campaign is using a mix of mainstream media for communicating to the Australian community, including deaf and hearing impaired Australians. This includes closed captioned television advertisements and print advertisements, both of which reach deaf and hearing impaired Australians.

(2)   As of 28 August 2008, the Government had spent $4,971,314.98 on its climate change communication campaign that is was accessible to deaf and hearing impaired Australians.

(3)   The Government has approved a budget of $14 million for its current climate change communication campaign that will run from 20 July until the 1 November 2008. Approximately $12.6 million of the approved $14 million will be spent on public education and awareness raising activities accessible to deaf and hearing impaired Australians within the next 12 months.