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Thursday, 22 October 2015
Page: 12318

Department of Immigration and Border Protection: Advertising

(Question No. 1008)


Mr Conroy asked the Minister for Immigration and Border Protection, in writing, on 17 August 2015:

What sum was spent by the Minister's department(s) on advertising and associated services in 2014-15, and what policy areas did this relate to.


Mr Dutton: The answer to the honourable member's question is:

During 2014-15, the Department of Immigration and Border Protection spent the following on advertising and associated services:

Advertising - GST Inclusive

Total amount paid

Mitchell & Partners Australia Pty Ltd: No way campaign advertising - phase 1

- The advertising and research associated with the No way campaign informed the Operation Sovereign Borders policy to stop the boats, prevent people risking their lives at sea in the hands of criminals and preserve the integrity of Australia's borders. This activity supported Strategic Policy and Planning and Immigration and Citizenship Policy.

$85,032.57

 

Mitchell & Partners Australia Pty Ltd: No way campaign advertising - phase 2

- The advertising and research associated with the No way campaign informed the Operation Sovereign Borders policy to stop the boats, prevent people risking their lives at sea in the hands of criminals and preserve the integrity of Australia's borders. This activity supported Strategic Policy and Planning and Immigration and Citizenship Policy.

$127,733.64

 

Mitchell & Partners Australia Pty Ltd: Community Status Resolution Service advertising for visa overstayers

- Promoted the Department's Community Status Resolution Service (CSRS) encouraged unlawful non-citizens to engage with the Department to resolve their immigration status. This activity supported Compliance and Status Resolution Policy.

$252,799.76

 

Mitchell & Partners Australia Pty Ltd: Onshore voluntary returns campaign advertising illegal maritime arrivals

- Supported the promotion of assisted voluntary returns as an option for illegal maritime arrivals. This activity supported Onshore Protection Policy and Compliance and Status Resolution Policy.

$164,992.42

 

The Trustee for LMG Melbourne Unit Trust: Community engagement services - No way campaign

- The advertising and research associated with the No way campaign informed the Operation Sovereign Borders policy to stop the boats, prevent people risking their lives at sea in the hands of criminals and preserve the integrity of Australia's borders. This activity supported Strategic Policy and Planning and Immigration and Citizenship Policy.

$112,750.00

 

Total - GST Inclusive

$743,308.39

 

During 2014-15, the Australian Customs and Border Protection Services spent the following on advertising and associated services for the anti-people smuggling communication campaign that informed the Operation Sovereign Borders policy to stop the boats, prevent people risking their lives at sea in the hands of criminals and preserve the integrity of Australia's borders.

Advertising - GST Inclusive

Total amount paid

Mitchell Adcorp Alliance

Online advertising

$2,043,306.54

LOTE Marketing

Advertising translation and production

$184,263.98

Mediabrands Australia Pty Ltd Trading as Airborne

Online production

$16,527.50

Put It Out There Pictures

Production

$3,158,936.00

Total (GST inclusive)

$5,403,034.02

 

Advertising - GST Not Applicable

Total amount paid

STATT Consulting Ltd

Public Relations Advertising

$6,903,334.00

International Organisation for Migration Vietnam

Public Relations Advertising

$198,092.49

International Organisation for Migration Indonesia

Public Relations Advertising

$1,128,000.00

Thompson Associates (PVT) Ltd/ TAL Group / Total Media Direction (PVT) Ltd

Public Relations Advertising

$2,099,026.24

Organisation for Eelam Refugee Rehabilitation (OfERR) India

Public Relations Advertising

$29,226.92

Radio, cinema, rickshaw and transit advertising India

Public Relations Advertising

$127,786.25

Press, billboards, rickshaw, inflight advertising Pakistan

Public Relations Advertising

$301,774.09

 

Nalamdana Charitable Trust India

Public Relations Advertising

$34,423.84

Lapis

Public Relations Advertising

$327,100.72

Leo Burnett Indonesia

Public Relations Advertising

$485,361.76

Zanala Bangladesh

Public Relations Advertising

$22,400.00

Total (GST not applicable)

$11,656,526.31